Eco-Business: A Big-Brand Takeover of Sustainability
Peter Dauvergne & Jane Lister
MIT Press, 2013, 194 pages
Every big retail brand name you can think of — McDonalds and Starbucks, Coca-Cola and Nestle, Nike and Adidas, Disney and Google — are leading an apparent corporate charge towards ecological sustainability. Or so they would have us believe, say Peter Dauvergne and Jane Lister in Eco-Business.